Account Planning School of the Web

Account Planning School of the Web again

Russell Davies

Russell Davies

— 1 min read
A stylised desktop, with a laptop and abstract art and the words Account Planning School of the Web
The Account Planning School of the Web only uses blue and yellow.

Just over 20 years ago we kicked off the first 'Account Planning School of the Web'. Even the name is anachronistic now. Do we have Account Planning any more? Do we have a Web? Do we have schools?

Then just over three months ago I thought we should have another try at it, made an ambitious plan to use Patreon, a few kind people signed up to do some demos, but then the thing slightly fell apart / petered out and I closed the Patreon. Too much faff.

But I'd still like to see if there's some life in the old dog. So I'm going to have another go. So I thought I'd take the advice I'd give myself if I was to give my self a good talking to: don't try to get the audience to come to you, go to where they are.

And where are they? Apparently they're on LinkedIn. So I'm going to try and do it there. I'm not very LinkedIn fluent so it might be tricky, but let's see. I'll put future posts over there (and probably mirror them here)

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