Slop that slaps

A pink blob behind a newsdesk with the letters ESFJ written above
ESFJ

I've done a stupid project that combines a few random thoughts:

  1. I like making fake media. Not as in false content, but as in prototyping media types. Imagining what future media forms might be like and then trying to build them. That's why I made Science Story Magic. (It's my personal favourite thing I've ever made but most people find it somewhere between bewildering and grating)
  2. I'm a big fan of the The Fallacy of Personal Validation; "people are inclined to accept general positive statements as personally accurate if they believe they were made specifically for them." I especially enjoy the craft of writing an effective horoscope; something that feels specific to you but feels that way to everyone.
  3. I hate all that Myers-Briggs nonsense.
  4. I loved the way Sophia James 'bullied the algorithm' with Group7. Genius.
  5. And then there's Casey Neistat's video about Sora. I think he's trying to say that Sora will destroy creativity, that all that AI slop will drown out original, human content (though it's more of a frustrated rant than a coherent argument). But what he actually demonstrates is that a talented, interesting, funny film maker can use Sora to make interesting, funny films. He uses it really well. To make asides, and tiny fantasy sequences and little photorealistic cartoon illustrations and embellishments of his points. (Of course he's smart enough that this is actually his argument.)

So I've made a series of Myers-Briggs personality forecasts, using various AI tools, to poke at what something like that might look, but also to poke fun at it. And to see how easy/hard it is.

The easiness: a year ago I couldn't have done anything like this at all. Not without paying a bunch of people to help me or spending several years learning some craft skills. (I guess in theory that means I've deprived some voice-over artists and animators of earnings but not really, I simply wouldn't have done this before.)

The hardness: there's probably a version of this project that involves some sort of factory prompting operation. One huge prompt in one expensive tool and it just churns stuff out for ever. But I don't think that would be satisfying in the way that I think these little videos are. (I think. Maybe they're just as grating/bewildering as SSM). So the difficulty is the mild difficulty of judgement and choice. Which of the voices is best, which of the puppets are the funniest, where's the line between typical and weird with the copy. Not very hard, but not nothing.