Crystalpvlse on clarity and luxury
@crystalpvlse Most brands think premium = expensive gear. Wrong. Premium is psychology, not price tags. The real differentiators: 🎯 CLARITY → Aesop doesn’t confuse you with 50 product lines. They sell one elevated feeling. Confusion screams cheap. 🔄 CONSISTENCY → Apple didn’t reinvent their visual language every quarter for 20 years. Recognition builds trust. Trust builds value. 💪 CONFIDENCE → Liquid Death sells water like its rebellion. Emma Chamberlain built an empire by just... being herself. People buy conviction, not perfection. Most creators are trying to be everything to everyone. Premium brands pick one lane and own it completely. Your brand doesn’t need better equipment. It needs clearer intention. Which one are you mastering first? 👇 Follow for more brand-building insights that actually move the needle → #premiumbranding #creatoreconomy #brandpsychology #brandstrategy #ceomindset Also, I call myself a camera guy - then proceeded to record this massively over exposed effort… STILL POSTED THOUGH, jokes on you - you procrastinating poopie! Also, the sun hates me
♬ original sound - Chris 🎥 📸 ✨